WHERE COVETED BECOMES POSSIBLE, ONCE A YEAR

THE ONLY ANNUAL VIA LA MODA SALE

Friday 27 November (9-3) . Thursday 28 November (9-3) . Saturday 29 November (9-1)

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THE COMPLETE COLLECTION

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RARITIES — By Request Only

LIMITED PRODUCTION ATELIER

Welcome to our limited-production Atelier, a space reserved for those who appreciate true exclusivity. Each handbag in our range is crafted in very small runs, with every piece carrying its own unique identity.

No two are ever quite the same—each bag features its own colour palette or is made from individual, one-of-a-kind skins.

LUXURY WORTH WAITING FOR

The images on our website represent the style, while the exact colours and materials available vary from run to run.

In a world of instant everything, we believe that true luxury lies in rarity. Our limited batches allow us to work with exceptional hides and finishes, resulting in handbags that feel personal, distinctive, and deeply considered.

CALL OR WHATSAPP

If a style speaks to you, please WhatsApp or call us at +27 83 601 3688. Our team is on hand in the showroom to share images of the pieces currently available, along with the colour and hide combinations in stock. If you’re looking for something more specific, we can also assist you in pre-ordering a bespoke combination to be included in our next limited production run.

Indulge in the luxury of individuality. Your rare piece awaits.

VIEW THE RARITY COLLECTION HERE >

NEW STYLE RELEASES

THE COMPLETE COLLECTIONS

PITO

The perfect timeless style accessory

Bold, sculptural and unmistakably refined, the PITO is one of Via La Moda’s most distinctive creations. Crafted from genuine ostrich leg leather, this piece highlights the natural scales and rich texture of one of the world’s rarest exotic materials — a true celebration of craftsmanship and individuality.

The PITO’s signature feature is its circular, leather-wrapped handle, which creates an elegant gathered effect at the top of the bag. This architectural detail gives the silhouette its iconic character: structured yet fluid, modern yet timeless.

Inside, the PITO reveals two perfectly organised compartments, allowing effortless separation of essentials without compromising its sleek outline. The base is subtly contoured for stability, while the top narrows gracefully into its sculptural handle, creating a silhouette that feels both contemporary and enduring.

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